Effective date: September 3, 2026
Emmaus Road Fellowship (“Emmaus Road,” “we,” “us,” or “our”) uses cookies and similar technologies on walkingemmausroad.org (the “Website”). This Cookie Policy explains what those technologies are, why we use them, which cookies are currently active on the Website, and the choices available to you.
This Cookie Policy should be read together with our Privacy Policy.
1. What Are Cookies?
Cookies are small text files that websites place on your computer, phone, tablet, or other device when you visit them. Cookies can help websites operate securely, remember preferences, understand how visitors use a website, and support content or services provided by third parties.
Cookies may be:
- First-party cookies, which are set through our Website; or
- Third-party cookies, which are set by another organization whose technology or services are used on our Website.
Cookies may also be:
- Session cookies, which generally expire when you close your browser; or
- Persistent cookies, which remain on your device until they expire or you delete them.
We and our service providers may also use scripts, pixels, local storage, device identifiers, or similar technologies. References to “cookies” in this policy generally include these technologies where appropriate.
2. How We Use Cookies
We currently use cookies for two principal purposes:
Essential and Security Cookies
These cookies are necessary to operate the Website, remember your privacy choices, and protect the Website from spam, automated traffic, and abuse.
Essential and security cookies are not disabled through the Website’s optional Statistics-cookie setting because they are required for core functionality or security.
Statistics Cookies
With your permission, we use Statistics cookies to understand how visitors use the Website, including which pages are viewed, how visitors reach the Website, and how the Website performs.
Statistics cookies are optional.
They are blocked by default and are not set unless you consent to Statistics cookies through our cookie-preferences control.
3. Current Cookie Inventory
The following cookies are currently used on the Website.
Essential and Security Cookies
wpconsent_preferences
Provider: WPConsent / Emmaus Road Fellowship
Category: Essential
Purpose: Stores your cookie-consent preferences so the Website can remember whether you accepted or rejected optional cookie categories.
Duration: 30 days.
This cookie is necessary to remember and honor your privacy choices.
__cf_bm
Provider: Cloudflare
Category: Essential / Security
Purpose: Helps Cloudflare distinguish legitimate visitors from automated traffic and protect the Website against bots and abuse.
Duration: Approximately 30 minutes after inactivity.
Cloudflare may also process technical information about your browser, device, network connection, and Website interactions as part of its security and bot-detection services.
Because this technology is used to protect the Website, it is classified as essential.
4. Google Analytics
Provider: Google
Implemented through: MonsterInsights
Category: Statistics — Optional
With your permission, we use Google Analytics to understand how visitors use the Website.
Information processed through Google Analytics may include:
- pages viewed;
- visit timing;
- referring websites or pages;
- approximate geographic location;
- browser and device characteristics; and
- interactions with Website content.
The Google Analytics cookies currently used on the Website include:
_ga
Purpose: Used to distinguish visitors for statistical measurement.
Duration: Up to 2 years.
_ga_<ID>
Purpose: Used to maintain information about visits and session state for our Google Analytics property. The characters following _ga_ vary according to the technical identifier associated with the Analytics property.
Duration: Up to 2 years.
Google Analytics is an optional Statistics service.
Google Analytics does not run and these cookies are not set unless you consent to Statistics cookies through our cookie-preferences control.
5. WPConsent and Your Cookie Choices
We use WPConsent to manage cookie preferences on the Website.
When you first visit the Website, optional Statistics technologies are blocked by default. You may choose whether to permit Statistics cookies.
You may:
- accept Statistics cookies;
- reject Statistics cookies;
- change your selection later through the Website’s Cookie Settings or cookie-preferences control; and
- use your browser settings to view, block, restrict, or delete cookies.
Rejecting Statistics cookies does not prevent you from accessing the primary content or functions of the Website.
Essential and security cookies may continue to operate because they are required to remember your privacy choice, secure the Website, prevent abuse, or provide functions you request.
If you delete the cookie that stores your privacy choice, the Website may ask you to select your preferences again during a later visit.
6. Third-Party and Embedded Content
Some pages may contain content or services supplied by third parties, such as YouTube videos, maps, podcast players, social-media content, or other embedded resources.
When third-party content is loaded or when you interact with it, the third-party provider may receive information such as:
- your IP address;
- browser and device information;
- the page containing the content;
- information about your interaction with the content; and
- account information if you are signed in to that third-party service.
Those providers may use their own cookies or similar technologies in accordance with their own privacy practices.
Where technically practical, Emmaus Road may use privacy-enhanced embedding methods or consent controls to reduce unnecessary third-party tracking.
7. External Services and Links
The Website also links to services operated independently by other organizations, including services used for:
- online giving;
- Realm Connect;
- newsletters;
- podcast distribution;
- social media;
- maps; and
- other ministry or informational resources.
When you follow a link to another website or service, cookies placed by that organization are controlled by that organization and are governed by its own privacy and cookie practices.
8. Browser Controls
Most web browsers allow you to view, delete, or block cookies.
Depending on your browser, you may be able to:
- delete existing cookies;
- block all cookies;
- block third-party cookies;
- receive a warning before a cookie is stored; or
- automatically delete cookies when the browser closes.
Blocking all cookies may affect certain Website functions or prevent the Website from remembering your privacy preferences.
Browser controls are separate from the cookie-preferences controls provided through WPConsent.
9. Advertising and Behavioral Tracking
Emmaus Road does not use the Website to sell personal information or share personal information for cross-context behavioral advertising.
We do not intentionally use advertising cookies to build visitor profiles for targeted advertising.
Our optional Statistics technologies are used to understand Website usage and improve Website content and performance, not to deliver personalized advertising on behalf of Emmaus Road.
10. Changes to This Cookie Policy
Website technology changes over time.
We may add, remove, or update:
- plugins;
- analytics services;
- security technologies;
- embedded content;
- hosting or infrastructure services; or
- other Website features.
We may therefore update this Cookie Policy and the cookie inventory when our practices change.
The effective date at the top of this page indicates when this Cookie Policy was most recently updated.